Plurato Sailfin is an electric hydrofoil board (efoil) developed in Split, Croatia. Easy to use, the board is designed for beginners as well as experienced water sports enthusiasts.
Brand Strategy
Verbal & Visual Identity
Online & Offline Communication
Social Media Management
Successful rebranding of an already successful start-up business into a full-fledged brand. The new visual and verbal communication and strategy help Plurato stand out from the competitors and is easy to connect with. It also allows for easier connection with the narrative, by directing it towards customers’ values and desires.
Stand out from the crowd. Support the idea of how cool you are when riding the board. Water sports have been here for ages. Now it’s time for something new. We deliver the air experience.
PLURATO SAILFIN
Plurato Sailfin rises above the surface which results in a sense of flying, and lithium-polymer battery powers the silent, emission free electric motor which is easily operated by the wireless hand controller.
Easy to use, the board is designed for beginners as well as experienced water sports enthusiasts.
Communication focused on an individual and their experience. Give the credit for their achievements. Give the power that they can live the best life they can. it’s up to them how they are going to achieve it. We are here to support it.
Bring the missing opportunity. A possibility to try out something new and exciting. That’s what’s efoiling is for most of the people an exciting experience they haven’t try. Until now they only saw it. Now desire it! We are here to bring it.
